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Hotel PMS Front Desk CRM Customer Relationship Management

There are two ways OTAs deal with room availability. Some channels require you to actively publish rates and availability while others assume that your rooms are available unless you tell them otherwise. In this post we cover how to manage rates and availability so that your rooms are correctly listed on every OTA sales channel. Introductory Hotel PMS Front Desk CRM Customer Relationship Management Training Video →


Hotel PMS Front Desk CRM Customer Relationship Management

Hotel PMS Front Desk CRM Customer Relationship Management Training Video..

Hotel CRM Customer Relationship Management

You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

Hotel CRM Customer Relationship Management, Hotel Management HTML Emails You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

Edit Email Settings

To view and edit your email settings, go to ‘Settings > Email Settings’ in the navigation menu on the left. Here you see the three message types that you can set, along with a panel titled ‘SMTP Settings’ which we’ll get to later.

Hotel CRM Customer Relationship Management, Hotel Management HTML Emails You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

Click ‘Add a Message’ for the item titled ‘New Reservations.’ Add a subject and body for the email message send to guests for new reservations. You can edit the message body in Markdown Html using the menu buttons. For a review of Markdown, read this post.

Hotel CRM Customer Relationship Management, Hotel Management HTML Emails You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

Click ‘Save’ and check out your message in the preview panel. To see how your email will look in your guests’ inbox, create a new reservation in your calendar using your email address.

Hotel CRM Customer Relationship Management, Hotel Management HTML Emails You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

Now check your inbox. You will receive your custom email, along with the booking details.

Hotel CRM Customer Relationship Management, Hotel Management HTML Emails You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

SMTP Settings

You will notice that the email from the previous step was sent by ‘no-reply@bellebnb.com.’ As you would expect, any reply to these emails will bounce from our server. To allow guests to reply to your system emails, click ‘Add Your Email Address’ under ‘SMTP Settings.’

Hotel CRM Customer Relationship Management, Hotel Management HTML Emails You can now create custom emails for your daily hotel activities. You can create a custom message for new reservations, check-outs, and cancellations. Edit your messages in HTML to send out automatically as part of your bookings flow.

Add the email you use to communicate with your guests. Now any replies sent to system emails will be forwarded to this address.

Summary

It’s very easy to add custom messages for your hotel reservations. Your emails are optimized to work well with any server and protocol (POP/IMAP). There are no images, animations, or excessive styling/html bloat to clog your guests’ inboxes.


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